This Web-based database depicts how over 50 leading pharmaceutical companies in the United States, 25 leading pharmaceutical companies in the top 10 countries in Europe, and 25 leading pharmaceutical companies in Japan deploy their sales forces.  

The database is easy to use and allows you to create customized reports based upon any combination of the following variables:

The Pharmaceutical Sales Force Deployment Analyzer contains the following information for each company in each country:

This one-of-a-kind report captures the responses of over 100 practicing oncologists in the United States – as they are asked to rate the effectiveness of leading oncology sales forces in regard to the following attributes:
 

We not only capture the revealing survey results, but PharmaForce digs deeper by conducting targeted interviews with members of the “best” and “worst” performing sales forces to uncover the reasons for their rankings.

This program analyzes in detail the marketing expenditures of leading oncology franchises in the top five countries in Europe (i.e., France, Germany, Italy, Spain and the United Kingdom).  The key expenditures benchmarked include:

 
Analysis of the sales and marketing organizations includes:

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To receive more information about the study, please click on the following "Request for Info" link.