Pharm/Biotech Resources

Outsourcing Guide

Cont. Education

Software/Reports

Training Courses

Web Seminars

Jobs

Buyer's Guide

Home Page

Pharm Patents /
Licensing

Pharm News

Federal Register

Pharm Stocks

FDA Links

FDA Warning Letters

FDA Doc/cGMP

Pharm/Biotech Events

Consultants

Advertiser Info

Newsletter Subscription

Web Links

Suggestions

Site Map
 

 
 

 


Competitive Benchmarking of Leading Vaccine Sales and Marketing Organizations in the United States: Key Expenditures and Organizational Approaches
 
This study provides a unique “up-close” look at the marketing expenditures and sales force structure of leading companies in the “ever-expanding” vaccine marketplace.  It is the first study ever to benchmark all of the key players in the industry.

We interviewed key marketing personnel at the leading franchises, and collected detailed information regarding the following:

bulletSales force deployment (including physician-focused, medical center and major account groups)
bulletOrganizational structure of the vaccine commercial group
bulletProduct portfolio management
bulletNumber of details by brand by target audience
bulletUse of medical liaisons
bulletProduct messaging
bulletSales force compensation
bulletMarketing expenditures by individual brands


* Save 5% -- Mention "PharmCast.com" when purchase.

To receive more information about the study, please click on the following "Request for Info" link.

                                       

 

 
 
 
 
[ Outsourcing Guide ] [ Cont. Education ] [ Software/Reports ] [ Training Courses ]
[ Web Seminars ] [ Jobs ] [ Consultants ] [ Buyer's Guide ] [ Advertiser Info ]

[ Home ] [ Pharm Patents / Licensing ] [ Pharm News ] [ Federal Register ]
[ Pharm Stocks ] [ FDA Links ] [ FDA Warning Letters ] [ FDA Doc/cGMP ]
[ Pharm/Biotech Events ] [ Newsletter Subscription ] [ Web Links ] [ Suggestions ]
[ Site Map ]