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Santa Clara University Executive MBA Program.


Santa Clara University Executive MBA
The Premier Business Program for Biotech and Silicon Valley
 

bullet Curriculum
bullet Themes


Curriculum

We redesigned the curriculum from scratch for this new program.  The only constraint was to insure coverage of the essential topics required for AACSB accreditation.

Hence, there is no accounting 101, management 200, or any other traditional course. Instead, nine cross-functional themes integrate fundamental business knowledge within key problem domains.

The Executive MBA program begins and ends with intensive residential weekends devoted to the theme of Leadership.  In between, there are four academic terms lasting approximately three months each.  For each term there are two themes, as described below.

In addition, there are four foundation courses intended to equalize the level of preparation across a diverse student body.  An examination of your individual transcript will determine which foundation courses are required in your case.  (The Quantitative Methods and Economics foundation courses are offered after an initial orientation session and before the first leadership weekend.  The remaining foundation courses will be offered in between Terms 1 and 2).

Brief descriptions of the themes and foundation courses follow.

Themes

Leadership Intensive

The program begins with a three day residential weekend taught by Barry Posner, Dean of the Leavey School and nationally recognized leadership expert.   This intensive weekend will help students set goals for themselves, form study teams, and begin the learning process.

TERM 1
901: Complex Decisions

This theme introduces tools and techniques for aiding business decision making. Topics include statistical analysis, decision structuring, and the building and use of quantitative models.  These methods can be applied to a broad range of business problems including quality control, resource allocation, new product introduction, operations planning and control, and investment decisions.

902: Navigating the Business Environment

This theme covers the constraints that shape business decisions.  The major environmental forces with which executives must contend include: 1) government regulation; 2) socio-cultural trends; 3) labor unions, special interest groups, and other stakeholders; 4) macroeconomic forces involving international competition, money supply, and government fiscal policy; and 5) ethics and values.  Possible applications include negative publicity and how to respond; downsizing decisions; when to lobby and how; ethics and values in a global perspective; handling conflicts across cultures.

TERM 2
903: Creating Value

The focus here is on shareholder value. Long term profit maximization, as measured by economic value-added, is the unifying thread.  This requires attention to customer value and employee value as well. Investment decisions will be examined from various perspectives, including present value, cash flow, rate of return, and allocation of costs.

904: Operating in Global Financial and Product Markets

Focuses on the issues that confront executives who must manage global enterprises. These include theories of international trade and competition, cultural differences among European, Asian, and Third World consumers, employees, and markets; import and export decisions; and international differences in accounting principles, business organization, and management practice.

TERM 3
905: Supply Chain Management

This theme focuses on the complete supply chain—the integration of raw materials into a finished good and the distribution of that good to the ultimate consumers.  Topics include make or buy decisions, selection and evaluation of suppliers, inventory management, resource planning for production, selection of distribution channels, and managing relationships up and down the supply chain.

906: Bringing Technology to Market

This theme focuses on the challenges of successfully developing and introducing ‘new-to-the-world’ or very complex products.  Topics include: 1) identification and evaluation of market opportunities; 2) cross-functional teamwork necessary for successful product design; 3) insuring that the new product meets customer needs; 4) go-no go decisions among competing product designs; 5) critical success factors with respect to product launch; 6) distinctive challenges at each phase of the product life-cycle.

TERM 4
907: Managing Innovation and Change

This theme focuses on the challenges of doing business in rapidly changing global and technological environments.  Some examples of topics that might be covered include: 1) staffing the rapidly growing organization; 2) management of knowledge workers and intellectual property; 3) integrating diverse multicultural workforces; 4) technology forecasting; 5) long-range strategic planning; 6) distinctive characteristics of technology markets; 7) downsizing and other ways of coping with the business cycle.

908: New Business Ventures

This theme addresses issues associated with the formation of a new business entity. The classic case is the founding of a small startup.  Other examples of a new venture would include: 1) a spin-off of an existing business unit; 2) a management buyout; 3) skunkworks and other instances of ‘intrapreneurship’; and 4) mergers and acquisitions. The focus is on making strategic decisions with respect to a new business venture, including go-no go decisions, identification of opportunities, organizational design decisions, decisions about what kind of capital to seek, and decisions about hiring management for new ventures.

Capstone Weekend
Culmination of the program; links back to the first leadership weekend and ties together the various themes.

 

Foundation Courses

801: Quantitative Methods

bulletAlgebra, probability and statistics required for business decisions.

802: Financial Management

bulletFinancial criteria for evaluating investments and projects

803: Managerial Economics

bulletAnalysis of economics of pricing decisions

804: Financial Accounting

bulletIncome statements, balance sheets, and how to read them

 

 

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