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Released by FDA: 9/7/00. Posted by FDA: 9/25/00 Norman T. Miller RE: NDA #19-901 Dear Mr. Miller: As part of its routine monitoring program, the Division of Drug Marketing, Advertising, and Communications (DDMAC) has become aware of a promotional labeling piece for Altace (ramipril) Capsules, disseminated by Monarch Pharmaceuticals, a division of King Pharmaceuticals, Inc. Your announcement letter, identified as 1-1015-1, submitted under cover of Form FDA 2253, violates the Federal Food, Drug, and Cosmetic Act (Act) and its implementing regulations. The announcement letter promotes Altace for unapproved uses, contains unsubstantiated superiority claims, and lacks fair balance. Our specific objections follow: Unapproved Uses The announcement letter states:
This announcement letter suggests Altace is indicated for reducing morbidity and mortality in high risk patients with a history of coronary artery disease, stroke, peripheral vascular disease, or diabetes plus one other cardiovascular risk factor. However, Altace is not approved for these uses. The Indications and Usage section of the approved product labeling (PI) for Altace states that it is indicated for the treatment of hypertension and heart failure post-myocardial infarction. Therefore, the announcement letter promotes Altace for unapproved uses, in violation of the Act. We note that you present a disclaimer, in small size type at the end of the letter that Ramipril (ALTACE) does not have an approved indication for the prevention of cardiovascular death, myocardial infarction, and stroke..." However, the inclusion of this disclaimer does not adequately correct the implications made by claims presented in this announcement letter. Unsubstantiated Superiority Claims Claims in this announcement letter imply that Altace is unique and superior to all other ACE inhibitors. For example, you claim:
These implications of clinical superiority are not based on substantial evidence (i.e., adequate and well controlled, head-to-head clinical trials) comparing Altace to all other ACE inhibitors. Furthermore, it is misleading to use pharmacokinetic data to imply clinical relevance or superiority. Therefore, the implication that Altace is superior to other ACE inhibitors is misleading because it is not supported by substantial evidence. Lack of Fair Balance Promotional materials must present information relating to contraindicatlons, precautions, and side effects in a manner reasonably comparable to the presentation of information on the effectiveness of the drug. Your letter contains efficacy claims but fails to provide any information on the risks associated with Altace. The PI contains a boxed warning on risk of injury or death to the developing fetus when used in pregnancy during the second and third trimesters, as well as other warnings, precautions, and serious adverse reactions associated with the use of Altace. Therefore, the announcement letter lacks fair balance because it fails to include any information on risks associated with the use of Altace. Requested Action In order to address these objections, you should immediately cease distribution of this announcement letter and all other promotional materials for Altace that contain the same or similar claims or presentations. You should respond in writing by September 21, 2000, with your intent and plans to comply with this request. Your response should include a list of materials discontinued, and the date on which these materials were discontinued If you have any further questions, please direct them to me by facsimile at 301-594-6771 or at the Food and Drug Administration, Division of Drug Marketing, Advertising, and Communications, HFD-42, Rm 17B-20, 5600 Fishers Lane, Rockville, MD 20857. We remind you that only written communications are considered official. In all future correspondence regarding this particular matter please refer to MACMIS ID #9002 in addition to the NDA number.
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