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Pharm/Biotech Resources Released by FDA: 6/29/06. Posted by FDA: 6/30/06 Zak Hassanein, President RE: NDA #21-716
The Division of Drug Marketing, Advertising, and Communications (DDMAC)
has reviewed two sales aids (LAB-61 Rev Original and LAB-62 Rev Original)
for HydaseTM (hyaluronidase injection) by PrimaPharm, Inc. (PrimaPharm)
submitted under cover of Form FDA 2253. Both sales aids are misleading in
that they present efficacy and safety claims for Hydase, but fail to
communicate any risks associated with its use. Thus, the sales aids
misbrand the drug in violation of the Federal Food, Drug, and Cosmetic Act
(the Act), 21 U.S.C. §§352(a) and 321(n); cf. 21 C.F.R. 202.1(e)(3)(i). The sales aids raise public health and safety concerns through their
complete omission of risk information for Hydase by suggesting Hydase is
safer than has been demonstrated. According to the Indications and Usage section of the FDA-approved product labeling (PI):
The PI also explains that Hydase is associated with several risks. It states (in pertinent part):
Omission of Important Risk Information Promotional materials are misleading if they fail to reveal facts that are material in light of the representations made by the materials or with respect to consequences that may result from the use of the drug as recommended or suggested by the materials. The sales aids present numerous efficacy and safety claims for Hydase, but fail to communicate any risk information. For example, the sales aids make various efficacy claims for Hydase, including:
The sales aids entirely omit risk information, including the most frequently reported adverse experiences, precautions, and warnings from the PI. We note that the PI is printed on the back of the sales aids, but this is not sufficient to provide appropriate qualification or pertinent information for claims made in the sales aids. For the pieces to be non-misleading, they must contain risk information in each part as necessary to qualify any safety or effectiveness claims made in that part. Conclusion and Requested Action For the reasons discussed above, the sales aids misbrand Hydase in violation of the Act. 21 U.S.C. §§352(a) and 321(n); cf. 21 C.F.R. 202.1(e)(3)(i). DDMAC requests that PrimaPharm immediately cease the dissemination of violative promotional materials for Hydase such as those described above. Please submit a written response to this letter on or before July 14, 2006, stating whether you intend to comply with this request, listing all violative promotional materials for Hydase, such as those described above, and explaining your plan for discontinuing use of such materials. Because the violations described above are serious, we request, further, that your submission include a comprehensive plan of action to disseminate truthful, nonmisleading, and complete corrective messages about the issues discussed in this letter to the audience(s) that received the violative promotional materials. Please direct your response to me at the Food and Drug Administration, Division of Drug Marketing, Advertising, and Communications, 5901B Ammendale Road, Beltsville, MD 20705, facsimile at (301) 796-9877. In all future correspondence regarding this matter, please refer to MACMIS ID #14365 in addition to the NDA number. We remind you that only written communications are considered official. The violations discussed in this letter do not necessarily constitute an
exhaustive list. It is your responsibility to ensure that your promotional
materials for Hydase comply with each applicable requirement of the Act
and FDA implementing regulations.
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